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Modern marketing by Davar, Rustom S. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Bombay Progressive corporation 1969Availability: Items available for loan: Mangalore University Library
[Call number: 658.800954 DAV;1]
(1). Withdrawn (1).
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2.
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Marketing: text technique and cases by Hansen, Harry L. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bombay D.B Trapporevala 1971Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 HAN]
(6). Checked out (1).
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3.
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Marketing in businness management by Shaw, Steven J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Macmillan 1966Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 SHA G]
(1).
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4.
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Quantitative methods in marketing by Frank, Ronald E. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey Prentice-Hall 1967Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 FRA G]
(1).
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5.
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Introductin to marketiing: an administrative appproach by Lipson, Harry A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York John Wiley 1971Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 LIP D]
(1).
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6.
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Marketinng: principle and methods by Phillips, Charles F. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Illinois Richard D Irwin 1968Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 PHI D]
(1).
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7.
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Marketing planning: a systems approach by Stern, Mark E. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York McGraw-Hill 1966Availability: Items available for loan: Mangalore University Library
[Call number: 658.802 STE]
(1).
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8.
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Fundamentals of marketing by Stanton, William J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Auckland McGraw-Hill International 1981Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 STA]
(5).
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9.
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Introduction to marketing: readings in the disciples by Mazze, Edward M Ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Pennsylvania Chandler 1970Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 INT]
(1).
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10.
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Retailing management: a systems approach by Marking, Rom J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Macmillan 1971Availability: Items available for loan: Mangalore University Library
[Call number: 658.87 MAR]
(1).
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11.
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Marketing management and the Indian economy by Neelameghan, S .Ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Vikas 1979Availability: Items available for loan: Mangalore University Library
[Call number: 658.800954 MAR]
(2). Withdrawn (3).
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12.
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13.
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Consumer behaviour: an integrated framework by Walters C Glenn. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Illinois Richard D Irwin 1970Availability: Items available for loan: Mangalore University Library
[Call number: 658.8342 WAL P]
(1).
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14.
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Marketing management by Frank, Ronald E. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey Prentice-hall 1972Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 FRA]
(1).
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15.
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Readings in marketing management by Kotler, Philip Ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey Prentice-hall 1972Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 REA]
(1).
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16.
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Marketing management by Boyd, Harper. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Harcourt Brace 1972Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 BOY M]
(2).
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17.
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International marketing management: readings by Thomas, Michael J Ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Houghtn Mifflin 1969Availability: No items available Withdrawn (1).
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18.
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Marketing: Management and social change by Hartley, Robert F. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Scranton Intext educational 1972Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 HAR]
(1).
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20.
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Concepts of marketing management by Sibert, Joseph C. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Harper & Row 1973Availability: Items available for loan: Mangalore University Library
[Call number: 658.8 SEI]
(1).
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