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Journal of advertising

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Clemson : American Academy of Advertising, [1972-]Availability: Items available for loan: Mangalore University Library [Call number: 659.105 JOU A] (1).

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Journal of advertising research.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: [Washington, DC] : Published for the Advertising Research Foundation by World Advertising Research Center Availability: Items available for loan: Mangalore University Library [Call number: 659.1 JAR] (1).

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