Media metrics : an introduction to quantitative research in mass communication / Manoj David
By: Dayal Manoj
Material type: TextPublisher: Los Angeles : Sage Publications , 2017Description: xxiii,458 p. ; 24 cmISBN: 9789386062161Subject(s): Mass media-Research methodology | Quantitative research | Mass media-statistical methodsDDC classification: 302.23072Item type | Current location | Call number | Status | Date due | Barcode |
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BK | Mangalore University Library | 302.23072 DAY (Browse shelf) | Available | 151197 |
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