Albarran Alan B <br/><br/>
Media economics : understanding marketa industries and concepts 

 - Delhi  Surjeet  2003 
 - ix,229p.;21.5cm 
<br/><br/><label>ISBN: </label>81-229-0000-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media -economics