TY  - BOOK
AU  - Dunne, Patrick M
AU  - Lusch Robert F
AU  - Carver James R 
TI  - Retailing / 
SN  - 9781285091136
U1  - BB 658.82 
PY  - 2014///
CY  - Australia : 
PB  - South western Cengage Learning, 
KW  - Retail trade
KW  - Sales promotion
ER  -