Services marketing:the Indian perspective text and readings
By: Shanker Ravi
Material type: TextPublisher: New Delhi Excel books 2002Description: xvi,656p;24.5cmISBN: 81-7446-267-8Subject(s): Marketing management-IndiaItem type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
BK | Mangalore University Library | Reference | 658.800 954 SHA;3 (Browse shelf) | Available | 109295 |
Browsing Mangalore University Library shelves, Collection: Reference Close shelf browser
658.5 RUS T;1 Operations management | 658.5 RUS T;1 Operations management | 658.7 DES Designing and managing the supply chain:concepts,strategies and case studies | 658.800 954 SHA;3 Services marketing:the Indian perspective text and readings | 658.8 KOT A Principles of marketing | 658.8 MAR Marketing management | 658.802 MAR;1 Marketing strategy: A decision-focused approach |
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