Indestructible brand : crisis management in the age of social media / Venke Sharma, Hushidar Kharas.
By: Sharma, Venke [author.]
Contributor(s): Kharas, Hushidar [author.]
Material type:
TextPublisher: Los Angeles : SAGE, 2017Description: 142 p. ; 20 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9789386446794 (print pdf : alk. paper)Subject(s): Crisis management | Brand name products -- Management | Product management | Public relations | Social mediaAdditional physical formats: Online version:: Indestructible brandDDC classification: 658.4056 LOC classification: HD49 | .S5195 2017
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Mangalore University Library Text Book | 658.4056 SHA K (Browse shelf) | Available | 154527 | |
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Mangalore University Library Text Book | 658.4056 SHA K;1 (Browse shelf) | Available | 154528 | |
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Mangalore University Library Text Book | 658.4056 SHA K;2 (Browse shelf) | Available | 154529 | |
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Mangalore University Library Text Book | 658.4056 SHA K;3 (Browse shelf) | Available | 154530 | |
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Mangalore University Library Text Book | 658.4056 SHA K;4 (Browse shelf) | Available | 154531 |
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| 658.4056 SHA K;1 Indestructible brand : crisis management in the age of social media / | 658.4056 SHA K;2 Indestructible brand : crisis management in the age of social media / | 658.4056 SHA K;3 Indestructible brand : crisis management in the age of social media / | 658.4056 SHA K;4 Indestructible brand : crisis management in the age of social media / | 658.407 BHA TEXTBOOK Managing people | 658.408 ASW;10 TEXTBOOK Essentials of business environment / | 658.408 CHE;10 TEXTBOOK Business environment:text and cases |
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