Principles of marketing
By: Kotler Philip
Material type: TextPublisher: New Delhi Prentice hall of India 2001Description: xxxi,785+50p;27.5cmISBN: 81-203-1839-0Subject(s): CD-Marketing managementItem type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
CD | Mangalore University Library | Reference | 658.8 KOT A (Browse shelf) | Available | CD109393 |
Browsing Mangalore University Library shelves, Collection: Reference Close shelf browser
658.5 RUS T;1 Operations management | 658.7 DES Designing and managing the supply chain:concepts,strategies and case studies | 658.800 954 SHA;3 Services marketing:the Indian perspective text and readings | 658.8 KOT A Principles of marketing | 658.8 MAR Marketing management | 658.802 MAR;1 Marketing strategy: A decision-focused approach | 658.802 MAR;1 Marketing strategy: A decision-focused approach |
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